Privacy Policy

PRIVACY POLICY

Emergent Life Studio · Madhura Bakde · mrslostandfound.com

Last updated: May 2026

This Privacy Policy explains how Emergent Life Studio collects, uses, stores, and protects your personal data in accordance with the EU General Data Protection Regulation (GDPR) and the German Federal Data Protection Act (Bundesdatenschutzgesetz / BDSG). Please read this policy carefully before using this Website or subscribing to our email list.

1.Who We Are — Data Controller

The data controller responsible for your personal data is:

Emergent Life Studio

Madhura Bakde

Bauhofstr. 38C, 14776 Brandenburg an der Havel, Germany

Email: bakde.madhura@gmail.com

Website: mrslostandfound.com

If you have any questions about how your data is used, or wish to exercise any of your rights, please contact us at the email address above.

2.What Data We Collect and Why

We only collect personal data that is necessary for the purposes described in this policy. We do not collect more data than we need.

2.1 Email Newsletter Subscription

When you subscribe to our email list or download a free resource, we collect:

• Your first name (optional — used to personalise emails)

• Your email address

Purpose: To send you the requested free resource, follow-up emails, educational content, our newsletter (Lost & Found Letters), and information about our products and services.

Legal basis: Your freely given consent (Article 6(1)(a) GDPR). You may withdraw this consent at any time by clicking the unsubscribe link in any email.

2.2 Purchase of Digital Products

When you purchase a product through our checkout platform (e.g. Gumroad, Stan Store, or ThriveCart), payment and billing information is collected and processed directly by that third-party platform. We do not store your payment card details.

We may receive your name and email address from the checkout platform in order to deliver your purchase and provide customer support.

Legal basis: Performance of a contract (Article 6(1)(b) GDPR).

2.3 Email Contact

If you contact us directly by email, we will store your email address and the content of your message in order to respond to your enquiry.

Legal basis: Our legitimate interest in responding to communications (Article 6(1)(f) GDPR).

2.4 Website Usage Data

Our website hosting provider (Hostinger) automatically collects certain technical data when you visit our website, including IP address, browser type, operating system, referring URLs, and pages visited. This data is stored in server log files.

This data is used solely to ensure the technical functionality and security of the Website and is not used to identify individual users.

Legal basis: Our legitimate interest in maintaining a secure and functioning website (Article 6(1)(f) GDPR).

3.Double Opt-In for Email Subscriptions

In compliance with German and EU law, we use a double opt-in procedure for all email subscriptions. This means that after you enter your email address, you will receive a confirmation email asking you to verify your subscription.

We will only add you to our mailing list after you have confirmed your subscription by clicking the link in the confirmation email. This ensures your email address is not added without your knowledge or consent.

You may unsubscribe from our email list at any time by clicking the unsubscribe link at the bottom of any email, or by contacting us directly at bakde.madhura@gmail.com. Upon unsubscription, your email address will be removed from our active mailing list.

4.Email Service Provider — Kit (ConvertKit)

We use Kit (formerly ConvertKit) to manage our email list and send newsletters. Kit is a US-based company and is certified under the EU-US Data Privacy Framework, ensuring an adequate level of data protection for transfers outside the EU.

Kit processes your name and email address on our behalf as a data processor under a Data Processing Agreement. Kit's privacy policy can be found at: kit.com/privacy

Our newsletters may contain tracking pixels that allow us to see whether and when an email was opened, and which links were clicked. This helps us improve the quality and relevance of our content. You may disable email tracking by turning off image loading in your email client.

5.Cookies

Our website may use cookies — small text files stored on your device — to ensure basic functionality and improve your experience.

In accordance with the EU ePrivacy Directive and German law (TTDSG), we will request your consent before setting any non-essential cookies. Essential cookies necessary for the Website to function may be set without consent.

You may control or disable cookies at any time through your browser settings. Disabling cookies may affect certain features of the Website.

6.How Long We Keep Your Data

We retain your personal data only for as long as necessary for the purposes described in this policy:

• Email subscriber data: retained for as long as you remain subscribed. Upon unsubscription, your data will be deleted or anonymised within 30 days, unless we are required to retain it by law.

• Purchase records: retained for 10 years in accordance with German commercial and tax law (§ 147 AO, § 257 HGB).

• Email contact records: retained for up to 3 years after your last contact, unless you request earlier deletion.

• Server log files: retained for a maximum of 7 days for security purposes, then automatically deleted.

7.Who We Share Your Data With

We do not sell your personal data. We do not share your personal data with third parties for their own marketing purposes.

We may share your data with the following categories of trusted service providers who process it on our behalf:

• Kit (ConvertKit) — email marketing platform

• Hostinger — website hosting

• Gumroad / Stan Store / ThriveCart — digital product checkout (where applicable)

All service providers are bound by data processing agreements and are required to process your data only on our instructions and in accordance with applicable data protection law.

Where data is transferred outside the European Economic Area (EEA), we ensure that adequate safeguards are in place, such as Standard Contractual Clauses or participation in the EU-US Data Privacy Framework.

8.Your Rights Under GDPR

As a data subject under the GDPR, you have the following rights:

a) Right of Access (Art. 15 GDPR)

You have the right to request a copy of the personal data we hold about you and information about how it is processed.

b) Right to Rectification (Art. 16 GDPR)

You have the right to request correction of any inaccurate or incomplete personal data we hold about you.

c) Right to Erasure — 'Right to be Forgotten' (Art. 17 GDPR)

You have the right to request that we delete your personal data where there is no compelling reason for us to continue processing it.

d) Right to Restriction of Processing (Art. 18 GDPR)

You have the right to request that we restrict the processing of your personal data in certain circumstances.

e) Right to Data Portability (Art. 20 GDPR)

You have the right to receive your personal data in a structured, commonly used, machine-readable format, and to transmit it to another controller.

f) Right to Object (Art. 21 GDPR)

You have the right to object at any time to the processing of your personal data for direct marketing purposes, including profiling related to direct marketing.

g) Right to Withdraw Consent (Art. 7(3) GDPR)

Where processing is based on your consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing before withdrawal. The easiest way to do this is to click the unsubscribe link in any email.

To exercise any of these rights, please contact us at bakde.madhura@gmail.com. We will respond within 30 days. You will not be charged for making a request. If you are not satisfied with our response, you have the right to lodge a complaint with the supervisory authority.

9.Right to Lodge a Complaint

If you believe that our processing of your personal data infringes GDPR, you have the right to lodge a complaint with the competent supervisory authority in Germany:

Landesbeauftragter für den Datenschutz und die Informationsfreiheit Brandenburg

Stahnsdorfer Damm 77, 14532 Kleinmachnow, Germany

10.Data Security

We implement appropriate technical and organisational measures to protect your personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. These measures include the use of HTTPS encryption on our website and access controls on systems that store personal data.

Please note that no method of transmission over the internet is completely secure. While we strive to protect your personal data, we cannot guarantee absolute security.

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11.Links to Third-Party Websites

Our Website may contain links to third-party websites. This Privacy Policy applies only to mrslostandfound.com. We are not responsible for the privacy practices of other websites and encourage you to read their privacy policies.

12.Children's Privacy

Our Website and services are not directed at children under the age of 16. We do not knowingly collect personal data from children under 16. If you believe we have inadvertently collected such data, please contact us immediately and we will delete it.

13.Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The most current version will always be available at mrslostandfound.com/privacy-policy. We will notify you of significant changes by email where we hold your contact details.

Your continued use of our Website or email subscription following any update constitutes your acceptance of the revised policy.

CONTACT FOR DATA PROTECTION ENQUIRIES

Emergent Life Studio · Madhura Bakde

Bauhofstr. 38C · 14776 Brandenburg an der Havel · Germany

Email: bakde.madhura@gmail.com

Website: mrslostandfound.com

DATENSCHUTZERKLÄRUNG

Emergent Life Studio · Madhura Bakde · mrslostandfound.com

Stand: May 2026

Diese Datenschutzerklärung informiert Sie über die Art, den Umfang und den Zweck der Verarbeitung personenbezogener Daten durch Emergent Life Studio, in Übereinstimmung mit der Datenschutz-Grundverordnung (DSGVO) und dem Bundesdatenschutzgesetz (BDSG).§1

Verantwortliche Stelle

Emergent Life Studio

Madhura Bakde

Bauhofstr. 38C, 14776 Brandenburg an der Havel, Deutschland

E-Mail: bakde.madhura@gmail.com

Website: mrslostandfound.com

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Welche Daten wir erheben und warum

2.1 E-Mail-Newsletter

Bei der Anmeldung zu unserem Newsletter erheben wir Ihren Vornamen (optional) und Ihre E-Mail-Adresse. Rechtsgrundlage ist Ihre Einwilligung gemäß Art. 6 Abs. 1 lit. a DSGVO. Sie können Ihre Einwilligung jederzeit durch Klicken auf den Abmeldelink in unseren E-Mails widerrufen.

2.2 Kauf digitaler Produkte

Bei einem Produktkauf werden Zahlungs- und Rechnungsdaten direkt vom jeweiligen Zahlungsanbieter verarbeitet. Wir erhalten lediglich Name und E-Mail-Adresse zur Lieferung des Produkts. Rechtsgrundlage: Art. 6 Abs. 1 lit. b DSGVO.

2.3 Kontaktaufnahme per E-Mail

Bei einer direkten Kontaktaufnahme speichern wir Ihre E-Mail-Adresse und den Inhalt Ihrer Nachricht zur Bearbeitung Ihrer Anfrage. Rechtsgrundlage: Art. 6 Abs. 1 lit. f DSGVO.

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Double-Opt-In Verfahren

Die Anmeldung zu unserem Newsletter erfolgt in einem Double-Opt-In-Verfahren. Nach Ihrer Anmeldung erhalten Sie eine Bestaetigungs-E-Mail. Erst nach Bestaetigung durch Klick auf den enthaltenen Link wird Ihre Adresse in unseren Verteiler aufgenommen. Die Speicherung der IP-Adresse und des Anmeldezeitpunkts dient der Dokumentation der Einwilligung.

E-Mail-Dienstleister — Kit (ConvertKit)

Wir nutzen Kit (ehemals ConvertKit) fuer den Versand unserer Newsletter. Kit ist im Rahmen des EU-US Data Privacy Framework zertifiziert. Die Datenschutzerklaerung von Kit finden Sie unter: kit.com/privacy. Unsere Newsletter koennen Zaehpixel enthalten, die uns Informationen ueber Oeffnungsraten und Klicks liefern.

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Ihre Rechte als betroffene Person

Gemaess DSGVO stehen Ihnen folgende Rechte zu:

• Auskunftsrecht (Art. 15 DSGVO)

• Recht auf Berichtigung (Art. 16 DSGVO)

• Recht auf Loeschung (Art. 17 DSGVO)

• Recht auf Einschraenkung der Verarbeitung (Art. 18 DSGVO)

• Recht auf Datenuebertragbarkeit (Art. 20 DSGVO)

• Widerspruchsrecht (Art. 21 DSGVO)

• Recht auf Widerruf der Einwilligung (Art. 7 Abs. 3 DSGVO)

Zur Ausuebung Ihrer Rechte wenden Sie sich bitte an: bakde.madhura@gmail.com

Sie haben zudem das Recht, sich bei der zustaendigen Aufsichtsbehoerde zu beschweren:

Landesbeauftragter fuer den Datenschutz und die Informationsfreiheit Brandenburg

Stahnsdorfer Damm 77, 14532 Kleinmachnow · lda.brandenburg.de

Speicherdauer

Newsletter-Abonnentendaten werden bis zur Abmeldung gespeichert und danach innerhalb von 30 Tagen geloescht. Kaufdaten werden gemaess gesetzlicher Aufbewahrungsfristen 10 Jahre aufbewahrt (§ 147 AO, § 257 HGB).

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Aenderungen dieser Datenschutzerklaerung

Wir behalten uns vor, diese Datenschutzerklaerung zu aktualisieren. Die jeweils aktuelle Version ist abrufbar unter: mrslostandfound.com/datenschutz

KONTAKT

Emergent Life Studio · Madhura Bakde · bakde.madhura@gmail.com · mrslostandfound.com